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Who are the “retailers” according to the law?

According to the law for Mercury-Containing Lights – proper disposal (Chapter 70.275 RCW) “Retailer” means a person who offers mercury-containing lights for sale at retail through any means including, but not limited to, remote offerings such as sales outlets, catalogs, or the internet, but does not include a sale that is a wholesale transaction with a distributor or a retailer.